My goal is to deliver clear and powerful writing that connects with the reader.
Only with that connection will the message be understood and memorable.
The Ohio Masonic Homes
Drake Beam Morin
The Metz Center
Malcolm Gladwell wrote,"The key to good decision making is not knowledge. It is understanding.We are swimming in the former. We are desperately lacking in the latter."When we write merely to convey knowledge, we do no more than add to the clutter. Overwhelmed consumers crave the simplicity of a story that helps them understand, so that the right decision is but a "blink" away.Having worked side-by-side with physicians, CEOs, engineers, educators, plant workers and managers in every functional area, I understand the different lenses they bring to the reading table. I also understand that nothing brings on the soft thump of the closing laptop or a lob to the wastebasket like stale writing. My aim is to engage, capture and hold fast to these readers until a true understanding of my client's message has taken root.
Mt. Carmel Health Systems
Mount St. Joseph University
Hospice of Central Ohio
Epsen Fuller Executive Search
B.A. English Literature, Vanderbilt University
M.A. Labor and Human Resources, The Ohio State University
The Crane Group
Barneby & Sutcliffe